PLEASE HELP MY TYPHOO FILM ENTRY!
The more 'likes' the video receives, the better chance it has of winning! Please support me by 'liking' my video on the Typhoo Tea FaceBook page.
https://www.facebook.com/#!/TyphooTea
The video is the first one down the page and its named 'Typhoo Tea - Young and Free'
Thank you for the support.
Wednesday, 21 March 2012
Wednesday, 25 January 2012
Presentation Day. (19.01.12)
On Tursday 19th January, our group gave the presentation which we had planned and researched for the past few weeks. We had put all of our ideas together and created an informative piece which was full of statistics, findings and examples, such as one group member incorperated the fact that her mother was very involved with 'twitter' and had many 'followers' on the site,who were interested in the things she liked to post about for example, conspiricy theories and aliens.
I feel as though the presentation ran smoothly as we had a good knowledge and understading of the topic due to the amount of research that had been conducted prior to presentation day. The slides used within the presentation were detailed and relevant to what was being said and contained enough information to act as prompts rather than lists of information. The one thing which i felt could be changed or improved was the way in which our group presented the slides. I feel as though we could have incorperated a system which gave each person the opportunity to speak individually rather than whenever there was something to say. This would have helped the flow of the presentation and stopped us speaking over each other,which can sometimes be difficult to listen to when presenting back to other people.
I feel as though the presentation ran smoothly as we had a good knowledge and understading of the topic due to the amount of research that had been conducted prior to presentation day. The slides used within the presentation were detailed and relevant to what was being said and contained enough information to act as prompts rather than lists of information. The one thing which i felt could be changed or improved was the way in which our group presented the slides. I feel as though we could have incorperated a system which gave each person the opportunity to speak individually rather than whenever there was something to say. This would have helped the flow of the presentation and stopped us speaking over each other,which can sometimes be difficult to listen to when presenting back to other people.
Tuesday, 24 January 2012
Planning and Research. (07.01.12)and(16.01.12)
On saturday 7th January 2012 i soent the day planning my research and writing out what i was planning on reading out at the beginning of the presentation and the contents of the presentation itself. i planned on starting of with useful statistics such as the use of internet based on age; 18-29years = 77%, 30-49years = 75%, 50-64years = 58% and 65years+ = 4%. These statistics were accurate from 2005. As well as this, the American Life Project2 estimated that more than 93 million adults are currently using the internet to locate information about general health topics, specific chronic diseases, treatments and procedures, diet, fitness, physicians' credentials, and the efficacy and safety of taking a specific medication. The UK Older Adults Servey also states that; ‘problems are often caused by applications and their documentation being too complicated, with too much jargon and inadequate support, both during learning and on-going use’.
On Monday 16th January our group met up and put together our pieces of research to create a good presentation which included as much research as possible. we ran through our presentation several times so as to be as ready as possible for the presentation day.
On Monday 16th January our group met up and put together our pieces of research to create a good presentation which included as much research as possible. we ran through our presentation several times so as to be as ready as possible for the presentation day.
Wednesday, 7 December 2011
Research - Hurricane Films.
Today I began to conduct my research further for the ‘Hurricane Films’ by using the internet to provide me with different opinions and statistics on the ‘older generation’. This generation seems to be classed as approximately 50+. Whereas most people may assume that this ‘older generation’ may not be using the internet or even have a computer, this is not necessarily the case. 58% of 50-64 year olds in 2005 were in fact using the internet regularly. More recently, that number has dramatically increased 80-90% according to online statistics.
‘Older people are an important and growing sector of the population, of whom the numbers who use computers are increasing rapidly. Yet their requirements are not often considered in the design of computer systems and software, and as a result they often find them difficult to use’ - http://www.computing.dundee.ac.uk/projects/utopia/publications/bcs_hci03.pdf
This suggests to me that when designing and running websites, specific requirement need to be taken into account. The task now is to find out what their needs are, and what can help improve the ‘older generation’s’ online experience. Therefore, more research is required.
Tuesday, 6 December 2011
Groups and Questions (November 2011/December 2011)
After being set questions by Hurricane Films, Rebel Play and Cbeebies, we were put into groups of three. Each group was given one of the questions previously asked by one of the companies. The question my group was given is:
How can you engage an online audience in storytelling? – How do you encourage users, especially those from an older generation to participate?
Over the past few weeks our group have been discussing how to go about answering this question. We decided that we will devise a specific questionnaire to hand out to help gather results. We have also decided to conduct online research. We will look into statistics and gather up percentages. Not only this, we are going to interview people of different ages about their online use, as well as what they tend to use the internet for. This research has already begun with the handing out of the questionnaires last week and is currently waiting on these results.
Monday, 5 December 2011
Cbeebies, 20.10.11
On Thursday 20th October, BBC Cbeebies gave a talk on the importance of continuing relevance and engagement while maintaining a safe environment for its target audience of 6-12 year olds. They posed the question:
'how to create a safe environment for children online without discouraging participation?'
They then discussed the use of their notice board. It appeared that the majority of the message board users were female and between the ages of 10-13. They also stated that even though the target audience was 6-12 year olds, children are allowed to participate on the message board up untill the age of 16.
'how to create a safe environment for children online without discouraging participation?'
They then discussed the use of their notice board. It appeared that the majority of the message board users were female and between the ages of 10-13. They also stated that even though the target audience was 6-12 year olds, children are allowed to participate on the message board up untill the age of 16.
How to make signing in something people want to do and rewards for doing so were also discussed. The ideas of a hosted personality web-chats, personalised profiles and identities and the production of compelling content were all ideas.
Enticing people to sign up with new ideas, games and up to date content were used as ways to retain interest and ensure broader usage and exploration of the website.
There are many options open to answering this question, for example talking to both parents and children. Going into schools and doing some research and looking at statistics.
Rebel Play, 13.10.11
On Thursday 13th October a games company called Rebel Play gave a talk during the lecture. During this talk, they posed the question:
'do media platforms and genres have specific gender appeal? why don't more women play console games?'
It was stated that males are the primary demographic for games creators as 58% and 42% of women play console games. It was discussed that women appear to be playing social games, for example, games on the networking site facebook. However, women over the age of 18 are one of the industries fastest growing demographics.
Do asthetics matter and do they need to change? It was discussed whether big or small text made a difference, colouring such as black and white, different controlls and advertising. Do any of these appeal more to a specific gender? Were the 'mechanics' of the games a 'turn off'? for example, hypersexualisation, violence, zero sum outcome and rinse and repeat.
Rebel Play provided ample amount of supporting questions which meant research for answering this question would be relatively easy to start and a great presentation overall.
'do media platforms and genres have specific gender appeal? why don't more women play console games?'
It was stated that males are the primary demographic for games creators as 58% and 42% of women play console games. It was discussed that women appear to be playing social games, for example, games on the networking site facebook. However, women over the age of 18 are one of the industries fastest growing demographics.
Do asthetics matter and do they need to change? It was discussed whether big or small text made a difference, colouring such as black and white, different controlls and advertising. Do any of these appeal more to a specific gender? Were the 'mechanics' of the games a 'turn off'? for example, hypersexualisation, violence, zero sum outcome and rinse and repeat.
Rebel Play provided ample amount of supporting questions which meant research for answering this question would be relatively easy to start and a great presentation overall.
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